The Florist

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Latest News

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Entries Open for the 2014 Flower Market Awards

Entries Open for the 2014 Flower Market Awards

23-09-2014

The Flower Market Awards 2014 are officially open! London’s New Covent Garden Flower Market aims to recognise and reward the incredible work and inspiring businesses run by their customers, and... Read more

Training Fund Selects 5 Lucky Florists for 2014

Training Fund Selects 5 Lucky Florists for 2014

23-09-2014

Every year since 1999 the Society of Floristry Training Fund have given educational awards to assist florists with their ongoing training. This year, it awarded five florists who were chosen... Read more

Rip Off Britain ft. Florist Industry

Rip Off Britain ft. Florist Industry

23-09-2014

BBC television show Rip Off Britain attempted to weed out the worst in our industry this morning as they featured complaints made against florists who don’t always deliver what they promise. BFA’s PR Director... Read more

Rip Off Britain features Florist Industry

Rip Off Britain features Florist Industry

23-09-2014

BBC television show Rip Off Britain attempted to weed out the worst in our industry this morning as they featured complaints made against florists who don’t always deliver what they promise. Read more

Are You a Top Green Communicator?

Are You a Top Green Communicator?

23-09-2014

Are you or do you know a garden writer, broadcaster, photographer, blogger, editor or producer who deserves to see their name in lights? The prestigious GMG Annual Awards recognises the... Read more

Beards Blooming for Charity

Beards Blooming for Charity

22-09-2014

Fleursute [flur, floo -soot, flur, floo -soot]: “the art of adorning hair with flowers”. It may not have reached the Oxford Dictionary yet but florists Sue Shone and Flemming Arnott of... Read more

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Latest Features

Product portfolio

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Stems in Stainless Steel

04-07-2014

Stems in Stainless Steel

These interesting stainless steel vases may not be everybody's cup of tea but if you’re on the hunt for something unique to offer your customers they could be the perfect...

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New Pure White Hydrangea

30-06-2014

New Pure White Hydrangea

Vollering Hydrangea, the largest cut Hydrangea nursery in the Netherlands, has introduced a new variety of white cutting Hortensia: Fabulous White.

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Cash in on the Proms!

10-06-2014

Cash in on the Proms!

Don't let this season's big profit booster pass you by... Are you prepared for the next peak period?

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Chrysal are Serious about Foam

30-05-2014

Chrysal are Serious about Foam

18 months after Chrysal entered the floral foam market with their ELITE wet bricks, they have now introduced an extended range.

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Auction presale at Aalsmeer

Auction-buyingWould you like to buy your flowers before anyone else? Well, if you are geared up for it the Auction Presale Service makes this possible.

With this new form of direct, electronic marketing, you will be able to purchase some of the Aalsmeer clock supply for the following auction day from the grower for a predetermined price.

Currently only available in Aalsmeer for the following product groups: Alstroemeria, Amaryllis, Anthurium, Chrysanthemum, Cymbidium, Decorative foliages, Gerbera, Hyacinth, Iris, Muscarii, Narcissi, Tulip, Freesia and Rose a maximum of 34% of a supplied lot will be available for Auction Presale which makes it possible to purchase some of the clock supply outside of the normal auction times. You will also be able to link the grower's supply to your web shop in advance and you can make purchases starting at volumes of one packaging unit with delivery done through the clock distribution the following day.

The transaction cost for the Auction Presale Service is equal to buying on the clock. A link to your web shop will cost € 25 per month. To find out more click here http://www.floraholland.com/en/buying/auction-clock/doing-business-digitally/auction-presale/

Events

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Floral Extravaganza in Ireland this Octo…

16-09-2014

Floral Extravaganza in Ireland this October

12th October 2014
 Place: Red Cow Moran Hotel, Dublin What's on: Irish Florist Guild Annual Show The IFG’s annual show is nearly here again. One of the most important events...

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Florint Plans for Industry Improvement

06-08-2014

Florint Plans for Industry Improvement

26th - 28th September 2014Place: BrusselsWhat's on: Florint Member's Congress  Florint, the International Florist Organisation, and Fleuramour have come together to offer a unique florist experience in Belgium from the 26th-29th...

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Fleuramour, a Passion for Flowers

18-07-2014

Fleuramour, a Passion for Flowers

26th – 29th September 2014Place: Alden Biesen, BelgiumWhat's on: Floral Design Celebration From 26 to 29 September 2014, the historical castle of Alden Biesen in Belgium will once again be immersed...

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